19th Ave New York, NY 95822, USA

CRM LOYALTY SUCCESS STORY

INSURANCE COMPANY SECTOR

THE OBJECTIVE

Creation of an online loyalty program for all its national Commercial Network, in such a way that the agents will use an online gift catalog system, instead of the usual manual system. In this way they had a digital control of the results and could motivate their Sales Network weekly.

OUR WORK

Initial consulting

Design of the loyalty campaign divided into three categories for the entire Commercial Network.

Comprehensive computer management of the program.

Logistics control of operators.

Category division of exclusive gifts.

Distribution of gifts.

Sending weekly emailing motivating the team.

Call Center to Users.

Balance of the optimal periodic results.

programa de fidelizacion sector compañia de seguros

THE RESULT

MORE THAN 4,500 LOYAL AGENTS
INCREASE OF USE BY ITS AGENTS, OF ITS INTRANET
EMAILS SENT PERIODICALLY
SAVINGS IN PRINTING COSTS DUE TO THE CHANGE TO DIGITAL
SALES INCREASE OF 22% AND THE MOTIVATION OF ITS AGENTS